Segmentation is how entrepreneurs grow with clarity. Whether you sell services, products, or programs. More of the right  customers beats...

How Female Founders Can Actually Find Their Target Audience If you’re still trying to market to “everyone,” you’re marketing to no one....

Female founders, stop overcomplicating your business. Learn how to write a clear, mindful value proposition using this 5-step framework—no MBA required.

Say YES to Free Money Before Month-End Deadlines Sneak Up Let’s cut to the chase: If you’re still trying to fund your dream entirely  out...

The real numbers behind the Rhode sale, cap tables, dilution, and why founders must build brands with both grit and clarity This case...

Learn how Frida’s female founder redefined parenting products with raw honesty—and how you can apply her bold brand strategy to your business today.

Your BFD MOMENT: 6 Grants for Women Entrepreneurs in 2025 Let’s talk about one of the most overlooked parts of building your business:...

Mindfulness in Minutes: How Female Founders Can Beat Shiny Object Syndrome and Grow Today’s Mindfulness in Minutes is about one sneaky...

Learn how mindful entrepreneurs set boundaries and train clients without sounding like a jerk. Prevent burnout with better systems and client education.

You’re not meant to do it all. Learn how to use Erin’s Built on YES Prioritization Grid to clarify your workload, delegate with confidence, and stop spiraling into burnout.

Meet the women behind Built on YES-female founders who said YES to bold moves, smart teams, and game-changing business strategies.

Mindfulness in Minutes: A Mindful Approach to Networking Networking sucks. Let’s just say it. The small talk, the awkward introductions,...

Mindfulness in Minutes: Finding Purpose in Every Launch The entrepreneurial journey is not about constantly doing more; it’s about...

Oh B*Y, here we go: Creating Mindful Decisions Using A Value Set How to create mindfulness in business decisions? Mindfulness is easy to...

Kristin Juszczyk + Emma Grede = NFL WAG Style That's a BFD Two BFDs you should know:  Kristin Juszczyk, the powerhouse behind the...

The perfect gift ideas for the female founder in your life!

PepsiCo acquires Siete Foods—growth or sellout? Explore what this means for a family-founded brand loved by Taco Tuesday fans. 🌮

Discover how to master your business identity and strategy using the Who, What, Why framework and ABLs. Unlock clarity and drive growth toda

Empower your business with strategies for female founders. Explore growth insights and mindfulness for women in business at Built on YES.