Oh b*y, here we go...

Stay updated on major changes in the entrepreneurial world. Explore the latest trends, cultural shifts, and regulatory policies that impact female founders and businesswomen.

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Back to Bold: The Basics that Built Canva into a $40B Brand

100 rejections. One bold vision. Canva didn’t need growth hacks—it mastered the basics: value prop, audience, segmentation, and beachhead.

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Aug 227 min read

The Billion-Dollar Lie: What Female Founders Need to Know About the Rhode $1B Deal

The real numbers behind the Rhode sale, cap tables, dilution, and why founders must build brands with both grit and clarity This case...

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Jun 69 min read

No Buy 2025—What It Means for Entrepreneurs Like Us

Oh BOY, Here We Go... If you haven’t heard about No Buy 2025 , let me catch you up: a growing wave of consumers are saying, “You know...

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Feb 103 min read

Switching from Beehive to Kit using Value-Based Decision Making

Oh B*Y, here we go: Creating Mindful Decisions Using A Value Set How to create mindfulness in business decisions? Mindfulness is easy to...

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Jan 223 min read

TikTok's Top Creators, Platform Pivots, and Why Email Lists Are Your Secret Weapon to Mindful Business Strategies

Discover the biggest female TikTok stars, the impact of platform pivots, and how building an email list can safeguard your business success.

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Jan 203 min read

Siete Foods Joins PepsiCo – Can Big Business and Authentic Brands Coexist?

PepsiCo acquires Siete Foods—growth or sellout? Explore what this means for a family-founded brand loved by Taco Tuesday fans. 🌮

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Oct 14, 20244 min read

Being Very Demure, Very Mindful About Trademark Law

Learn why early IP protection is crucial for content creators, as seen in TikTok influencer Jools Lebron’s viral trademark case.

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Sep 12, 20242 min read