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Back to Bold: The Basics that Built Canva into a $40B Brand
100 rejections. One bold vision. Canva didn’t need growth hacks—it mastered the basics: value prop, audience, segmentation, and beachhead.
Aug 227 min read


Hot Cash, Cool Vibes: 9 August 2025 Grants Every Female Founder Should Chase
Discover 9 non-dilutive August 2025 grants for women entrepreneurs. Get funding tips, deadlines, and insider strategies to grow your business—no equity needed.
Aug 43 min read


STOP ZONING OUT
Discover why founders confuse zoning out with real rest. Learn how active rest strategies prevent entrepreneur burnout and boost creativity for women entrepreneurs.
Jun 292 min read


10+ Grants You Can Apply for in June 2025
Say YES to Free Money Before Month-End Deadlines Sneak Up Let’s cut to the chase: If you’re still trying to fund your dream entirely  out...
Jun 92 min read


The Billion-Dollar Lie: What Female Founders Need to Know About the Rhode $1B Deal
The real numbers behind the Rhode sale, cap tables, dilution, and why founders must build brands with both grit and clarity This case...
Jun 69 min read


Mindfulness for Spiraling Female Founders
Discover how real female founders use mindfulness to manage entrepreneurship stress, set boundaries, and build resilience in business and life.
Jun 23 min read


The Snot-Sucker That Changed the Game (and Why Playing Nice Doesn’t Always Win)
Learn how Frida’s female founder redefined parenting products with raw honesty—and how you can apply her bold brand strategy to your business today.
May 124 min read


The Floaty You Didn’t Know You Needed
Burnout isn’t a badge. Discover a quick reality inventory tool to help overwhelmed founders find focus, clarity, and mindful momentum. Read in under 3 minutes.
May 82 min read


The Free Money You're Probably Ignoring
Your BFD MOMENT: 6 Grants for Women Entrepreneurs in 2025 Let’s talk about one of the most overlooked parts of building your business:...
May 52 min read


Mindfulness for Female Founders: Prioritize, Delegate, and Lead Like a CEO
You’re not meant to do it all. Learn how to use Erin’s Built on YES Prioritization Grid to clarify your workload, delegate with confidence, and stop spiraling into burnout.
Apr 133 min read


Mindfulness for Entrepreneurs: Let Go of the Stuff
Learn how mindfulness and non-attachment help declutter your business, prevent burnout, and let go of what’s holding you back.
Mar 312 min read


BFD MOMENT: The Generosity of Female Founders (and What It Really Looks Like)
Learn how female founders like Janice Mondavi lead with mindful generosity—and how to become a BFD in your own business.
Mar 234 min read


SHUT DOWN IMPOSTER SYNDROME LIKE A BFD
Mindfulness in Minutes: How to Shut Down Imposter Syndrome Like Ilona Maher You’re doing all the things. Running a business, managing a...
Mar 172 min read


BFD: Heather Hasson & Trina Spear—The Women Who Reinvented Scrubs and Made $700M Doing It
Want to know how two women disrupted a $10B industry and made history? Read their Built on YES BFD story.
Mar 113 min read


The BFDs Who Said YES: Meet the Erin Runs an Empire Team
Meet the women behind Built on YES-female founders who said YES to bold moves, smart teams, and game-changing business strategies.
Mar 34 min read


BFD Women Who Said YES: How Mindfulness and Intention Define Your Mission
BFD Women say YES! Learn how mindfulness fuels bold moves, shapes mission statements, and builds impactful businesses.
Mar 33 min read


The Heart of Giving: Funding Innovation, Not just Fancy Dinners
The Heart of Your Why: The BFD of Giving Back There’s a moment in every entrepreneur’s journey when you realize—this isn’t just about...
Feb 124 min read


TikTok's Top Creators, Platform Pivots, and Why Email Lists Are Your Secret Weapon to Mindful Business Strategies
Discover the biggest female TikTok stars, the impact of platform pivots, and how building an email list can safeguard your business success.
Jan 203 min read


The Art of the Brain Dump: Mindfulness for Entrepreneurs
Discover the mindfulness technique of brain dumping—a simple, five-minute journaling exercise to declutter your mind and boost clarity.
Jan 133 min read


Off Season: Reinventing NFL WAG Style & Sports Fashion
Kristin Juszczyk + Emma Grede = NFL WAG Style That's a BFD Two BFDs you should know:Â Kristin Juszczyk, the powerhouse behind the...
Jan 103 min read
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